Colleen creighton

Senior Director of End Family Fire

Colleen creighton

Colleen Creighton is the senior director of Brady’s End Family Fire program, leading the organization’s efforts to promote safe firearm storage and engage firearm owners in ways they can be part of the solution to ending gun violence in America. The End Family Fire program focuses on using safe storage as a means to reduce unintentional shootings, firearm suicide, and firearm misuse. 

Colleen’s rich professional experiences stem from suicide prevention and consumer products and injury prevention fields. Before Brady, she was the chief executive officer of the American Association of Suicidology, the oldest membership-based suicide prevention-related organization in the United States and the accrediting body of crisis services, including the 988 Suicide and Crisis Lifeline. She also spent more than a decade as the executive director of the Alliance for Consumer Education and as director of the Consumer Healthcare Products Association Educational Foundation.

Colleen has played an integral role in launching a number of End Family Fire safe gun storage campaigns that have contributed to increases in program awareness and behavior change among gun owners and non-gun owners. End Family Fire has also won numerous awards under Colleen’s leadership, including Shorty Awards for the program's “Prepare for Misuse” and “Safe Stories” campaigns.

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We are unique in the movement in that we are survivor-founded and survivor-led. Our leaders and team members who are gun violence survivors deeply understand the solutions that will save lives. We fight because we want to do everything in our power to make sure that no other family suffers the pain and loss of losing a loved one to gun violence.

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